PlayStation 5 sales have increased 75% in the UK following its price cut.
According to Gfk data (via GamesIndustry.biz), the PS5 is up 63% week-on-week in terms of revenue.
Last week was reportedly the third strongest week of the year for the PS5, with the only better performing weeks coming in February due to a God of War Ragnarok bundle.
The standard PS5 was up 205% in units. According to GfK data, several retailers also twinned this price cut with some unofficial bundles, which included titles such as LEGO Star Wars: The Skywalker Saga, Forspoken, and Saints Row.
PS4 remains the fastest-selling Sony console to reach 40 million sales, having reportedly reached the milestone two months sooner, although it didn’t face the same Covid-related supply issues that have checked PS5 momentum.
“We launched PlayStation 5 in November 2020 and the world was in a strange and different place than when we announced the console in 2019,” said SIE CEO Jim Ryan.
“Despite the unprecedented challenges of COVID, our teams and our partners worked diligently to deliver PS5 on time. We continued to face headwinds with the pandemic, and it took months for supply chains to normalize so we could have the inventory to keep up with demand.
“For more months than I care to remember, we kept thanking our community for their patience while working through these issues. But now PS5 supply is well-stocked and we are seeing that pent-up demand finally being met.”
Sony recently announced plans to sell a record number of PlayStation consoles during its current fiscal year.