Fans have uncovered a social media account potentially registered by Nintendo in preparation for its Super Mario Bros. 35th anniversary plans.
As noted by VGC reader Júlio Rodrigo, the @SuperMario35th account was registered earlier this year and has a recovery e-mail that could use the Nintendo.co.jp domain.
However, it’s worth noting that the account’s March registration date lines up with the publication of VGC’s Mario remasters report, and since the related email is mostly redacted, it’s not certain it’s Nintendo’s Japanese domain.
UPDATE: It’s been noted that the Japanese Smash Bros. and Splatoon Twitter accounts are registered to very similar e-mail addresses as the SuperMario35th account (however, they could not be identical as Twitter does not allow duplicate accounts):
ORIGINAL STORY CONTINUES: Earlier this year VGC reported that Nintendo was planning to celebrate Super Mario Bros.’ 35th anniversary with several major releases, new and old.
Sources indicated that as part of its anniversary celebrations, Nintendo would reveal plans to re-release most of Super Mario’s 35-year back catalogue this year, remastered for Nintendo Switch, including 1996’s Super Mario 64, 2002’s Super Mario Sunshine and 2007’s Super Mario Galaxy.
Nintendo also planned to release other Mario titles in 2020, we were told, including a Deluxe version of 2013’s Super Mario 3D World and a new instalment in the Paper Mario series (later officially revealed as The Origami King).
Nintendo has already unveiled two flagship licensing deals planned to commemorate the anniversary: a special interactive Lego Mario set and a range of Uniqlo clothing, the latter of which is specifically branded for Super Mario Bros.’ 35th anniversary.
Nintendo last celebrated a milestone Mario anniversary with the series’ 30th anniversary in 2015.
The company commemorated the occasion with various events and merchandise, including two special edition 8-bit Mario Amiibos. That year’s celebrations culminated with the release of Super Mario Maker for Wii U in September 2015.
Nintendo’s marketing plans have been significantly disrupted this year due to the pandemic. The company did not hold its traditional June Nintendo Direct and currently, it only has one first-party game publicly announced for the rest of the year (Paper Mario: The Origami King).
However, Nintendo’s Shinya Takahashi said in last month’s shareholder Q&A that the company does not expect software delays unless there is a second wave of the coronavirus.
According to claims from a noted insider, Nintendo could hold its first full Direct stream in almost a year this month.
Speaking in the same shareholder Q&A last month, Nintendo’s president Shuntaro Furukawa reaffirmed its commitment to the Direct model, telling investors that it believes the live-streamed presentations are still an effective means of communication.