Call of Duty’s new DMZ event will see Activision donate up to $1m to charity for extractions
The publisher will allocate a max of $1 million for its CoD Endowment charity
Activision Blizzard’s Call of Duty Endowment has launched an in-game fundraiser in Call of Duty Warzone’s DMZ mode.
Launching today, “Loot for Good’ will see Activision allocate $1 to the Endowment for each DMZ match where a player extracts at least $30,000 of in-game cash, up to $10 per player for a maximum of $1 Million.
Players will also be given daily updates touting their progress on the Loot for Good Leaderboard, which will be updated daily based on in-game activity.
Players will also receive a free in-game reward for extracting $30,000 in-game. Activision says all money allocated will go towards placing veterans in meaningful jobs.
“Loot for Good gives Call of Duty: Warzone 2.0 fans the opportunity to directly support our veterans by doing what they love – playing the game,” said Dan Goldenberg, executive director of the Call of Duty Endowment.
“This initiative will not only be fun, but it will draw attention and raise awareness for the importance of finding veterans jobs.”
The Call of Duty Endowment partners with non-profit veterans organizations in both the US and UK to deliver job placement for ex-servicepeople.
Activision says in 2022, the Endowment created the most single-year economic value in its history – over $1 billion dollars – for the veterans.
“When we started the Endowment 14 years ago, our goal was to bring the economic plight of veterans to the forefront,” added Goldenberg.
“So far, we have placed 118,000 veterans into meaningful careers, but there is plenty more that needs to be done. Especially for female veterans who are 2-3 times more likely to be unemployed than their male counterparts.”