Xbox Game Studios (Microsoft) News
Tickets are on sale now for VGC Live in Glasgow
VGC takes to the stage for the first time ever at one of Glasgow's most historic venues
Fanta and Xbox are teaming up for a special campaign including a new Fanta Crimson flavour
Fanta cans will feature Xbox game characters for a limited time
This summer’s Xbox Games Showcase is confirmed for June, followed by a Gears of War E-Day Direct
Xbox's annual presentation will take place during Summer Game Fest weekend
Microsoft claims new gaming CEO killed This is an Xbox campaign ‘because it didn’t feel like Xbox’
Asha Sharma is leading a 'brand reset', according to the company
Sega’s Stranger Than Heaven will headline an Xbox Partner event this week
The next Xbox Partner Preview stream will take place on March 26
Microsoft reveals next-gen console details and promises an ‘order of magnitude increase’ in power
Xbox discussed Project Helix at GDC and confirmed dev kits for 2027
Podcast: ‘I’m not sure who the next Xbox is going to be for’
Plus: PlayStation's biggest games aren't coming to PC
Xbox confirms its next console will run PC games and is codenamed ‘Project Helix’
New Xbox boss Asha Sharma says Microsoft will meet with partners at GDC next week
Now Xbox has also patented ‘help sessions’ that play your game for you when you’re stuck
Unlike Sony's 'Ghost Player' patent, Microsoft's patents involve getting a human or AI to take over
‘We need to draw lines on what we won’t do’: Xbox isn’t enforcing the use of AI, new gaming CEO says
Despite previously heading Microsoft's CoreAI, Asha Sharma says care must be taken with the tech